DME Media School Hosts MediaConnect HR Conclave 2025 on AI’s Influence in Media Recruitment

By admin | March 28, 2025 | Categories: EDUCATION

Noida, DME Media School, in collaboration with its Training and Placement Cell, successfully organized the MediaConnect HR Conclave 2025, centered around the theme “Hiring Landscape in the Age of AI.” The event brought together industry leaders, HR professionals, and media experts to explore how artificial intelligence is transforming recruitment processes and reshaping the future of the media workforce.

AI’s Role in Media Hiring: A Boon or a Challenge?

The conclave began with a warm welcome by Ms. Garima Jain, Co-Convenor of MediaConnect, followed by the opening address from Dr. Parul Mehra, Head of DME Media School. She emphasized the crucial role of HR in shaping industry-ready professionals and highlighted how DME Media School goes beyond technical training to instill ethical values and industry principles, ensuring students are well-prepared for real-world challenges.

The panel discussion revolved around AI’s growing integration in media hiring, content creation, and public relations. While experts acknowledged AI’s efficiency in streamlining recruitment, they stressed that human expertise remains irreplaceable.

Ms. Shweta Singh, Senior HR Manager at PTI, shared key industry insights, revealing that while 64% of companies use AI for recruitment, 24% fear job displacement. She also raised concerns about AI-generated journalism, emphasizing that original reporting and ethical journalism must remain a priority.

Bridging Skill Gaps: Industry Leaders Share Insights

Students actively participated in the discussion, seeking career guidance and industry advice.

Mr. Manoj Tibrewal Akash, Founder & Editor-in-Chief of Dynamite News, encouraged students to specialize in one domain while gaining interdisciplinary knowledge to remain competitive in the evolving media landscape. He emphasized that while AI is important, behavioral skills and adaptability play an even greater role in career success.

Ms. Aditi Malhotra, Senior HR Manager at Fever FM, highlighted how the media industry has expanded beyond traditional platforms, with radio stations like Fever FM now venturing into podcasts, digital content, and YouTube. She stressed the need for media professionals to be multi-skilled, capable of content creation, editing, and packaging.

Mr. Manoj Kumar Sharma, Managing Director of PR Guru, underscored the importance of originality, SEO strategies, and strong writing skills in public relations. He warned against excessive dependence on AI, urging media professionals to focus on creativity and authentic storytelling.

Key Takeaways and Closing Remarks

The event concluded with an interactive Q&A session where panelists advised students to hone technical skills, improve communication, and actively build professional networks.

In her closing remarks, Ms. Garima Jain emphasized the significance of discipline, punctuality, and continuous learning in achieving long-term success. Mr. Vishal Sahai, Convenor of the Placement Cell, extended a heartfelt vote of thanks to the esteemed panelists and attendees for their invaluable contributions.

The MediaConnect HR Conclave 2025 successfully provided a platform for future media professionals to gain insights from industry leaders, equipping them with the knowledge and skills necessary to navigate the AI-driven evolution of media hiring.